For Super Bowl LIX this year, the league’s star-packed two-minute commercial uses a comedic tone to spotlight on girls flag football, as part of the NFL’s effort to grow the sport around the ...

The league is taking advantage of its huge platform during the Super Bowl tonight to run a fun two-inute ad entitled “Flag 50,” and it is pretty cool. WATCH NFL'S SUPER BOWL FLAG FOOTBALL AD HERE.

This story is sponsored by Colonial Flag. Though Utah doesn't have an NFL team representing the state, the giant American flag that unfurls across the turf is straight out of Sandy. Colonial Flag ...

Ahead of Super Bowl LIX on Sunday, the NFL and YouTube are hosting a cultural crossover event on the gridiron — a flag-football game that will mash up big-name YouTubers with music stars ...

Flag football has assumed an increasingly prominent place in the NFL's marketing portfolio in recent years, from Super Bowl ads to the revamped Pro Bowl format. The next big showcase comes in New ...

As the Super Bowl quickly approaches, the NFL is doing all it can to promote the game. That includes getting two of the biggest streamers in the country together for a flag football game.

Not only has the Pro Bowl turned to flags in order to improve player safety, but the NFL itself has used the Super Bowl and other big events to advertise the rising sport. The NFL is looking to ...

The Chiefs have won two straight Super Bowls – and are in search of a third – not due to the officials, but their tremendous decision-making in tough moments. All we ask of Ron Torbert’s ...

NFL fans didn't have to wait until Sunday to see Super Bowl action start in New Orleans. Streamers Kai Cenat and IShowSpeed joined former NFL players like Cam Newton in a celebrity flag football ...

Are you a print subscriber? Activate your account. By Nick Manes - 1 hour 2 min ago By Gillian Follett - 1 hour 6 min ago By Ad Age Staff - 1 hour 39 min ago By Sabrina Sanchez - 2 hours 6 min ago ...