Google releases Meridian, an open-source Marketing Mix Model, to public
Google's marketing mix model platform, Meridian, is now open-source, aiming to help businesses measure marketing performance across multiple channels. It uses Bayesian causal inference to reveal true ...
Digital Marketing Tips for Businesses in the UK
In today highly competitive market businesses in the UK need to leverage digital marketing strategies that go beyond just social media posts and email campaigns With an increasingly digital audience a ...
WappBiz: A WhatsApp business API Solution for Simplifying Marketing with Intelligent WhatsApp Bots is Transforming the Landscape of Online Businesses
VMPL Pune Maharashtra [India]9 India leading and fastest-emerging AR VR and Metaverse development company Augment Works has ...
Ever-Growing USA on MSN3d
Best Marketing Reporting Tools for Agencies
In this highly competitive digital space and marketing world, agencies are tackling critical challenges to prove the ...
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How Do Businesses Utilize Predictive Analytics Through Big Data?
How Do Businesses Utilize Predictive Analytics Through Big Data? In an era where data is king, businesses are turning to ...
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Segments Vs. Lifetimely: Which Consumer Analytics Solution Is Best For Your Business?
Consumer analytics are the bedrock of any successful marketing strategy. However, transforming your data into actionable insights can be a huge drain on your te ...