OpenAI's rebrand balances the technical and the emotional by updating its logo and centering a new typeface called OpenAI ...

The marketing director tells Tim Healey how she is building on, that rather than reinventing, a strategy that has propelled ...

There's also a brand-new typeface. OpenAI's new typeface, OpenAI Sans, is now available in five main core weights: Light, ...

Winner: o3-mini wins for the best combination of clarity, detail and logical flow. Qwen 2.5 is in second place with a solid ...

The AI powerhouse refreshes its visual identity, aiming for a more “human” look while integrating AI in the design process.

There’s just one problem – the group chat. I set up a WhatsApp group for all Liam’s friends and there’s already over 25 of us, but the chat has already turned from ‘laddish humour ...

Many investors will have felt a sinking feeling after bombshell revelations about China's DeepSeek AI forced a sharp sell-off in the shares of established tech giants.

The Hugo Boss logo design is a simple yet effective wordmark set in a bold sans-serif typeface. The black and white colour scheme keeps the logo classic and timeless, while negative space creates an ...