Firms pay millions to run a 30-second commercial during the Super Bowl. Why are ads shown in soccer's equivalent games less ...

Publicis became the largest advertising company in the world in 2024,” said CEO Arthur Sadoun. He didn’t name the global group Publicis overtook but he has previously named the UK-based WPP.

AI is rapidly shaping the future of business, with 71% of companies reporting increased trust in AI compared to last year — a clear sign of industry-wide acceptance. As AI tools become more ...

Independent sports publisher GRV Media is aiming to create 100 new jobs and reach two billion page views in 2025.

Coinbase secures VASP registration in the UK, reinforcing its position as a key player in the country’s crypto market.

Fevertree Drinks' recent strategic partnership with Molson Coors is set to accelerate its growth in the U.S. See why FQVTF ...

Sheffield-based data science and marketing company Jaywing is set to de-list from AIM. In December, the company announced that major shareholder Lord Ashcroft had requisitioned a general meeting to ...

Universal Studios has registered to trademark its name in the UK in connection with an amusement park, theme park and ...

A man who was fined €200 (£166) for making a call on loudspeaker at a train station in France has begun a fight against the ...

The media company, which owns a range of specialist titles, said its consumer business has continued to build on the positive ...

Liquid Death, founded by Mike Cessario in LA in 2019, has become a hit thanks to its high profile marketing. The drinks' makers though, say they've pressed pause on sales outside of the US.

We think chair and CEO Marc Puig has done a commendable job sharpening Puig’s premium focus and expanding its brand collection through acquisitions, thus positioning the small beauty product maker ...