The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

Oregon's Wilma Nielsen broke the school record in the mile at the Dr. Sander Scorcher meet with a 6-second PR and No. 3 time ...

Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

Nielsen gets MRC accreditation for big data, which could open the door for wider use of Nielsen’s Big Data + Panel in the ...

Squid Game' was 2024's most-viewed series in a single week, with 4.9 billion minutes watched between Dec. 23 and Dec. 29, per ...

Streaming leveled up again in December, according to Nielsen's monthly Gauge report, rising 9% to capture 43% of all TV ...

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

Nielsen collected his first career shutout by stopping 31 shots, including stuffing a 6-on-4 sequence with a pulled goalie in ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen's innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen's integration of first ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

Nielsen’s recently launched “2025 Upfront/NewFront Guide” is a vital resource for media buyers and sellers going into the ...