Brady showed up to the Super Bowl wearing a $740,000 watch from Jacob & Co. A spokesperson for the watch brand told Business Insider that it was the "Caviar Tourbillon" model, which features 48.92 ...

For those folks, consider the humble Amazfit Active 2. Amazfit’s shtick is delivering an outsized bang for your buck. The ...

Square watches are cornering the market With a nod to history, luxury watchmaking is taking a sharp turn towards square ...

Patek’d in public. Whether sitting courtside or accepting a gold statue, this is a man who always has a bigger and badder ...

In pursuit of tracking fitness goals in a comfortable manner, a growing number of people are relocating their watches (and ...

Artem launches a new line of Loop-less™️ HydroFlex™️ straps ✓ Blending its two most popular lines with great results ✓ See them here! ✓ ...

Flowers and chocolate will always have their place as Valentine's Day gifts, and are certainly nothing to sneeze at. However, ...

The one big difference? Price. Seiko’s $200 version can’t quite match the craftsmanship of the real deal, of course—and it ...

In addition to the new Seamaster, Baltic, Piaget, Hamilton, and Porsche Design also dropped excellent timepieces this week.

Raye’s frosted Audemars Piguet matched the crystal embellishments on her strapless Giorgio Armani gown. The Grammy nominee ...

If you're worried about the accuracy of your Apple Watch, there are a few things you can do to make sure that it's tracking ...

SONER Watches Unveils Exclusive Rectangular Timepieces for Men: A Fusion of Art Deco Elegance and Modern ...