NUEKPEBuilding brand equity can help to increase awareness and boost recognition to grow sales and profits long-term. Focusing on customers and how they perceive your brand can allow you to develop ...

Authenticity, clarity and consistency – personal branding expert Amelia Sordell shares how to craft a personal brand that not only grows your influence but delivers real business results ...

Mission-based branding remains popular in 2025, but how can you stand out and show the public you're committed to your ...

The good news? A brand-savvy HR team can help bring these costs down. By addressing the key concerns of potential employees ...

For organizations getting started with AI-driven personalization for your internal brand, here are some key steps to ensure ...

What role does visual identity play in brand recognition? We asked 11 branding experts and business leaders how they ...

An essential part of brand consistency is ensuring that the TPA's platform aligns visually and stylistically with the ...

Discover proven strategies to build incredible mobile app branding. Learn expert tips, best practices, and real-world examples from the best apps! Imagine burning $100,000 on an app that looks like ...

Hindustan Unilever Ltd acquires a 90.5% stake in premium beauty brand Minimalist for Rs 2,715 ... "And Minimalist is a great example of making our portfolio future fit," Jawa asserted.

For example, Tsebo Facilities Solutions Kenya Limited posted ... Safaricom CEO Peter Ndegwa attributed the award to the strong employer brand that the telco has created over the years. Elijah Ntongai ...

Not only is switching jobs stressful, but you also have to worry about moving your old Employees’ Provident Fund from your previous employer to your new one, on top of all the new paperwork and ...

Employees’ Provident Fund Organisation (EPFO) has introduced a set of reforms to eliminate the need for routing online transfer claims through the past or present employer in specific cases. “This ...