At the PGA Merchandise Show, we spoke with Bridgestone Golf, who has three new e12 golf ball models that fit for performance players want in speed, spin and flight.

Tiger Woods, currently starring in TGL, has signed to continue playing the Bridgestone Tour B X golf ball. The 15-time major championship ... Both will play the Tour B X and Kitayama’s ball will have ...

What you need to know: The latest iteration of Bridgestone's e12 family of golf balls consists of three models: HiLaunch, Straight and Speed. The designs are targeted at three specific types of ...

These handy thumbnails will keep you up to date on the company's new releases across all club and ball catetgories. Bridgestone e12 Series golf balls: The latest iteration of Bridgestone's e12 ...

Tiger Woods will continue to play a Bridgestone golf ball after signing a contract extension ... including three majors. He won the U.S. Open at Pebble Beach by 15 strokes and The Open ...

The latest iteration of Bridgestone's e12 family of golf balls consists of three models: HiLaunch, Straight and Speed. The designs are targeted at three specific types of players based off data ...

Bridgestone, Woods’ longtime maker of golf balls, announced it had re-signed the 15-time major champion, along with four other staffers, to play the company’s Tour B X golf ball. Woods and ...

Also known as “performance” irons, these iron models are for the best-of-the-best players in golf ... Bridgestone collaborated with Japan-based Endo Manufacturing to develop these new irons ...

Woods is a long-term partner with the golf ball manufacturer, having been on Bridgestone’s staff since 2016. What’s more, his iconic Nike balls from the early 2000s were also made by ...

All joking aside, there’s something to be said for keeping a golf ball message simple. That’s the approach Bridgestone is taking with its new e12 golf balls. The 2025 e12 line features three ...

“Tour-level” urethane golf balls. In fact, the e6 was Bridgestone’s most recommended ball in its live ball fittings for years, over the B330/Tour B level balls. In 2017, Bridgestone dumped the e5 and ...

Each of the three e12 balls will come standard with Bridgestone’s Mindset, a visual technology that Bridgestone developed with Jason Day and his mental coach, Jason Goldsmith. Previously, Mindset was ...