That is where a brand visual audit comes in. It can help you better understand ... brand identity and user experience and reveal gaps in your marketing strategy—for example, whether you need to focus ...

Visuals are a powerful way to engage and create connection. Visual elements like colors, fonts, and graphics are the building blocks to our brand story and personality. The pages in this section ...

When developing branded campaign tactics and visual ... the brand. Using primary and secondary fonts, colors, photography and other elements is key to creating campaigns that engage audiences and ...

Dropbox's ambitious new brand guideline site demonstrates that there are creative opportunities to be found in even the most ...

Mission-based branding remains popular in 2025, but how can you stand out and show the public you're committed to your ...

Below are some examples that show how the various elements of our brand come together to create cohesive pieces. Please reach out to Integrated Design if you need additional guidance.

Comprehensive brand research was performed to capture these shared experiences and to establish the institution's positioning, voice, and visual identity that are outlined in these brand standards.

When visual elements are too close to the wordmark, it can take away the page hierarchy or create brand confusion. For this reason, an "exclusion zone," or area around the wordmark, provides helpful ...