Generating only IP-friendly content, Adobe's Firefly Video model could be a boon to professionals such as filmmakers and ...

At the same time, many generative video tools also highlight questions and challenges around content ownership and copyright. Some of these have become a key part ...

Adobe has released its Firefly Video Model in public beta, bringing the industry’s first commercially safe generative AI ...

Generate Video is now in public beta, allowing anyone to generate five-second video clips at 1080p.

Adobe Firefly AI video generator launches in beta, offering commercial-safe AI video tools trained on licensed content—challenging OpenAI’s Sora and redefining professional video editing.

Firefly's Standard plan costs $9.99 per month, the Pro plan will run users $29.99 a month, and there's a more extensive Premium tier in the works.

Adobe’s Firefly Video Model is in public beta as of today, meaning the days of praying you had a chance to test it are over.

New Firefly plans offer access to this commercially safe video generative AI, as well as translation and 3D imaging.