The adidas Ultra Boost 1.0 "Valentine's Day" is a very special model in adidas history and for sneakerheads. Launched as a performance running shoe, it soon turned out to be more than that lifestyle ...

A new silver-green version of the Ultraboost 5X feels exactly like the kind of shoe Master Chief would run in.

Adidas Originals is collaborating with the popular video game franchise Fortnite for an upcoming Ultra Boost collection. News of the collaboration was first reported by @Brandon1an on X back in June ...

Fortnite is stepping up its sneaker game with an exciting collaboration with adidas, showcasing the iconic UltraBOOST silhouette in five unique colorways inspired by fan-favorite Fortnite ...

Adidas focused in the past year on fueling a trend for its retro multicolored, three-striped shoes like the Samba and Gazelle to reboot its brand and boost sales. REUTERS Adidas reported sales of ...

Last May, adidas announced they were bringing in Candace Parker as the new president of their women’s basketball division. Parker had long been an adidas athlete and was once one of the few WNBA ...

Anthony Edwards gifted a player-exclusive colorway of his first signature adidas sneaker to the Kansas Jayhawks men's and ...

Abuja, Nigeria – adidas, the global leader in sportswear and lifestyle apparel, is set to unveil its new flagship store at Jabi Lake Mall. Opening today, 22 nd January, 2025, adidas’ new ...

In addition to earning his spot in the Rockets' starting lineup, Green has solidified his immediate future with adidas. Green signed with adidas before his rookie season and just debuted his ...

A t-shirt that features Patrick Mahomes and his three Super Bowl rings went live on Adidas’ website at 2 p.m. on Sunday, Jan. 19 - the day after the Chiefs won their Divisional Round game.

After releasing the acclaimed “Shoe of the 2024” in his Adidas AE 1, the young star and his sponsor are ready to make an even bigger splash in 2025. Adding a scheme to the low-top version of ...