"I guess I live under a rock," the actor, 69, deadpanned to USA TODAY on the set of a new Super Bowl commercial for Michelob ULTRA that he and his "Beetlejuice, Beetlejuice" castmate Catherine O'Hara star in. "When this was proposed to me I said, 'What the hell's pickleball? Really?' I didn't know. And it's fabulous."
Willem Dafoe and Catherine O’Hara hustle pickleball players White Men Can't Jump style (with Challengers energy) in Michelob ULTRA's Super Bowl ad.
Michelob Ultra, the beer that likes to strike alliances with sports and athletes, will use Super Bowl LIX to get back into its game. An advertising appearance during Fox’s February 9 broadcast of the Big Game will help the brand kick off a year of sports sponsorships that will likely include the Ryder Cup,
Catherine O'Hara and Willem Dafoe chat with USA TODAY's Ralphie Aversa on the set of their new Super Bowl commercial with Michelob Ultra.
The actors compete against professional basketballer Sabrina Ionescu, Olympic gold medallist Ryan Crouser, and American footballer Randy Moss in the advert for for Michelob Ultra beer.
Willem Dafoe, Catherine O’Hara, Sabrina Ionescu, Randy Moss and Ryan Crouser face off on the courts in Michelob Ultra's Super Bowl spot
NFL legend Randy Moss, Olympic gold medalist Ryan Crouser and WNBA superstar Sabrina Ionescu make cameos in the Super Bowl ad.
Yes, Catherine O’Hara can play pickleball and she does enjoy an occasional beer. That helps to explain why she looks so natural in a new Super Bowl commercial for Michelob Ultra.
As is tradition, several Super Bowl commercials feature prominent celebrity guests this year from Sydney Sweeney to Martha Stewart.
Michelob Ultra’s Super Bowl ad features surprising pickleball legends Willem Dafoe and Catherine O’Hara touting its new “Play for an Ultra” platform.
The Anheuser-Busch brand is betting that some "friendly competition" and big stars will help it stand out on the most crowded advertising day of the year.