‘The finest raw materials are perfumes in their own right,’ says Jacques Cavallier Belletrud, master perfumer for Louis Vuitton and the mind behind the brand’s latest fragrance, Pur Oud. The perfume ...

A giant version of the famous LV Monogram pattern is jacquard-woven into pure, plush cashmere, accented by a Louis Vuitton Paris signature ... in perfumery, oud wood. Never has oud been so ...