Yoshiyuki Tamura was living in Tokyo, working at Uniqlo, and had no aspirations of taking over his family’s tea farm back in ...

For centuries, people have searched for the proverbial fountain of youth, trying everything from exotic herbs to bizarre ...

Discover the differences between matcha and green tea, from health benefits to caffeine content, and find out which one best ...

There is no standardised regulation in place for the matcha grading system, but you can still tell the difference by ...

A new study out of Japan has found that regularly consuming this beverage can reduce the risk of cognitive decline and ...

The Japanese tea ceremony, also called chanoyu or sado, is a traditional cultural activity that centers around the ceremonial preparation and presentation of matcha, powdered green tea. This ceremony ...

While Japan itself has been sipping less matcha over the years, the rest of the world can’t get enough. According to Japan’s ...