That's exactly what happened in the creation of "Jake from State Farm." Once just a line in an early-2010s commercial, Jake from State Farm has now become one of the most important spokespeople in ...

In November 2021, State Farm made its TikTok debut through beloved mascot Jake from State Farm (JFSF) in order to increase awareness, favorability, and preference of the company as an insurance ...

But others are turning their eyes to its most infamous employee, Jake from State Farm, the fictional character who has been all over TV, starring in ads with NFL great Patrick Mahomes.