Managing Visual Identity In The Age Of AI: The Future Of Brand Marketing With AI Agents
With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...
Back to the future: How heritage brands can evolve their brand identity
The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a ...
Leadership10d
Unlock the Power of Brand Identity for Business Growth
Create a memorable brand identity that resonates with your audience, reflects your values, and stands out in the competitive ...
OpenAI’s new identity may be more human, but should it have been bolder?
The ChatGPT owner’s visual refresh introduces a bespoke sans-serif typeface and looks to root the brand in the real world at ...
A Conversation With Turo’s Matt Kerbel On Branding Being The Mechanism Not The Message, Unlocking Gen Z + The Future Of Creator Marketing
For my most recent column, I wanted to speak to someone at the forefront of all of these trends, which culminate in what I ...
QSR magazine13d
Jason’s Deli Unveils New Brand Identity and Prototype
The brand’s new restaurant prototype brings their updated identity to life, while still integrating classic ... into their ...
rvahub13d
Richmond Kickers Launch New Crest
The Richmond Kickers are excited to unveil their new crest and brand identity, ahead of the 2025 season. The longest ...
The Canary13d
Cost-Effective Strategies for Startups to Establish Brand Identity
The challenge is building a distinctive and cohesive brand while staying within budget. Thankfully, startups can use practical and cost-effective strategies to shape their brand identity.